Subtle Persuasion

We are all salesmen in some way or the other. And being a good salesman means being able to persuade. This may not come naturally to most of us. But there are patterns that we can find and use.

Idea of the day:

Be Persuasive!

Persuasion usually involves two layers of communication. The top layer is the actual message you want to convey, like "buy this product" or "I'm the best guy for this job". The layer beneath is how you convey it. This is the layer that most marketeers try to capitalize on. It involves a certain amount of trickery and is by no means obvious. If you know the methods, you could either use it yourself, or know when you are being tricked into something you don't really want to do. Here is a list with great examples of what these methods are:

http://www.moskalyuk.com/blog/yes-50-scientifically-proven-ways-to-be-persuasive/1624

And here's the idea: Try to notice these methods in your everyday interaction with different media and personalities. Eventually you might start using these methods yourself. Its highly interesting and could be highly useful in ways you may not foresee.